Friday, May 28, 2010

Sell Your Fiction With Videos

50% of what people look at on the Internet is video, so a video campaign is a great way to get traffic to your writing website.

Likewise, a good way to get viewers desperate to read your book is to record a bit of it (a very interesting bit) that leaves the viewer wanting to know the end of the story and, therefore, wanting to buy your book to find out.

You can hire a professional videographer to do this and/or go to a studio, or you can do it yourself with your home video recorder or camcorder.

Just be sure to include a URL at the end of your video that shows viewers (and readers) where to go to purchase your book.

Let's say that your book is called Agatha's Exile and you choose to read a harrowing account of Agatha stumbling into a group of zombies. (My tongue-in-cheek tip of the hat to Liz and her hilarious creation, Helga Bitter.)

So your call to action in that case could be something like:


"Does Agatha get infected? Does she live or die? Buy Agatha's Exile at: (website URL), and find out."

That would be your call to action.

There is no limit on the number of videos you can create to pique interest in your book, and you do not need to create a drama as Liz did to tell her story about Helga Bitter, but simply read compelling excerpts.

Eventually more and more authors will be doing this, so you may as well get started sooner than later.

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